Compact
For HR and recruiters: results first, the experience from the last 7 years and the job's keywords, in a format applicant tracking systems can read.
About
Martech: a B2B marketing leader who builds with AI.
I bring together growth and B2B SaaS in fast-paced environments. I connect product, sales, CS and tech, run launches and manage team, budget and vendors end to end. I've worked at Linte, as Head of Marketing, at Gupy and at SUPERA.
My edge is using AI as leverage: I put a little robot in charge of the operational work and invest the team's time where it really pays off. And if the right tool doesn't exist, I build it.
The website, Vela RH, the demos and the reports were built with AI, from my own ideas.
The building concept, the fictitious company, the narrative, the marketing choices on each screen and the review of every number.
Claude Code as a development partner and local models (Ollama and ComfyUI) for text and images. Each task uses whatever makes the most sense: a script, an n8n workflow, an agent or a trained context, always under my direction.
The numbers in the case studies are real, from the companies I worked at. Only Vela RH is made up: there, the point isn't to show results, but everything that can be built and how I'd plan a company's digital strategy.
For a quick read, the compact one. To see the whole career, the full one.
For HR and recruiters: results first, the experience from the last 7 years and the job's keywords, in a format applicant tracking systems can read.
The whole career: from an internship in creative and design, through the agency and performance media, to leading marketing in B2B SaaS.
Outside working hours, I'm the same person: curious, organized and always building something.
AI for real life
If a task repeats, I automate it. For my trip to Japan, I built a whole ecosystem with AI: itinerary, expense tracking, splitting costs between travelers, separate chats for transport and prices, and even a real-to-yen converter that worked offline.
It's the same reasoning as at work: get the repetitive stuff out of the way so people can focus on what matters.
Day 4 · Kyoto
Chat · prices
…
Offline converter
¥ 0
R$ 0
Today's expenses
Total R$0
Splitting the bill
R$ 0
for each of the 2 travelers
Kyoto, Japan Japan, 2026
A dream come true, planned down to the last detail. Fun fact: I walked more than 20 km a day, with stamina I didn't have a year before.
Body and mind
I went from a sedentary life to an exercise routine, and today I'm a yellow belt in Taekwondo, with the orange belt exam planned for later in 2026. Performance starts with taking care of your physical and mental health, and I like encouraging the people around me to take care of themselves too.
The bookshelf
I read a lot, mostly folklore and mythology: Norse, Japanese, Chinese fables and Brazilian legends. I like short stories that leave you thinking.
The studio
My hobby: drawing, ceramics, watercolor and canvas painting. It's my space to create with my hands, away from screens and with no deadline.
Akihabara, Tokyo Proud nerd
Technology and games have always been part of who I am. That's where the urge to test every new tool before everyone else comes from.
Balu
My apartment buddy and walking partner. He also became this site's pixel-art guide.
IPIP-NEO-300 test (bigfive-test.com), Oct 27, 2026. It describes tendencies, not a diagnosis.
Conscientiousness81%
Self-efficacy and achievement-striving: 95%
I set the goal and see it through. The strongest trait in my profile.
Openness71%
Imagination: 90%
Curiosity that turns into testing: I imagine the process that doesn't exist yet and build it.
Extraversion61%
Assertiveness: 93% · gregariousness: 35%
I say what I think and take the lead naturally. I prefer deep conversations to crowds: attentive listening and focus.
Agreeableness62%
Cooperation and altruism: 75%
Collaboration without drama: I look for agreement and like helping whoever is stuck.
Neuroticism33%
Vulnerability: 18%
Calm under pressure: when things get tight, I get clearer, not less.
When I get feedback, it becomes a study plan the same day.
Liked what you saw? Let's talk.
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